Screenburn raises $500k to help sell films and music on Facebook

British technology start-up screen burn has raised £302,000 to continue building is business helping musicians and filmmakers make money for Facebook. The company specialises in video on demand events as it allows fans to pay to watch films or concerts on the social networking site, it has over 200 films on Facebook including a projects for Paul McCartney and the Rolling Stones. Screenburn up was launched in December 2012. Screenburn says it has a number of partnerships in place for 2014 around Music, Sport and television, as well as films.

Screenburn is one of a number of companies exploring social commerce. US startup Chirpify started out working with artists like Amanda Palmer, Green Day and Snoop Dogg to sell music and merchandise on Twitter, before expanding to Facebook and Instagram

“Content owners may already have thousands or even millions of fans on Facebook. The app works very well to monetise this existing audience,” said founder Tom Raffe.

Another company, Gumroad, has worked with Bon Jovi and Wiz Khalifa in music, while author Nathan Barry sold more than $355k worth of books through the service in 16 months.

“The app also takes full advantage of Facebook’s sharing functionality to find new fans and increase distribution to a nationwide or worldwide audience. This funding is a great qualification of our business model and plans for this year.”

I think that this is a great way of helping and promoting musicians and filmmakersvby using social networking sites like Facebook and Twitter and having video on demand sites as well. Further, I feel that it's a great platform of placing  films on the sites and making people watch them as there are a lot of people on these sites using these program's and sites each day, as millions of people are using sites like Facebook and Twitter and moreover, video on demand sites like LoveFilms and Iplayers.